Are you thinking that you are doing perfect social media marketing by posting some random stuff just to get more shares and likes all as your goal? Without meaningful efforts and perfect marketing strategy for the campaigns, you are playing a lost game! Have a look at top 5 commonly made mistakes and try to avoid them.
- Sharing wrong or incomplete information
Choose your words wisely – a well-said sentence always comes to mind while thinking of something like the title. Well, here the context of this sentence does not change much. Whatever information you are providing, make sure it is authentic and true as much as possible. Wrong and incomplete information may lead you to troubles. Check twice before sharing or posting anything on official brand pages of your client`s.
- Overstuffing of text
Do you still think that people love to read whatever you are posting on the social media platforms? People on social media love to watch and see instead of reading something. Try to avoid unnecessary use of words and focus on posting perfect visual contents which you think people might like. Overstuffing of text does not guarantee the success of post. So more visuals fewer words will be your key.
- Posting nonrelevant things
Do you remember the reactions or feeling you have while you read some title and from that, you expect something good in the inside content but you surprisingly find something different in it? Having no contrast match in the title and the content will probably make you angry. Just think of the relevancy of the content which you are posting. Relevancy of your content matters a lot while you are posting something on social media platforms.
- Focusing on just likes
The fundamentals of social media marketing are deeper than you think. Just posting something and getting likes is not a proper way of doing it. If you are thinking that getting the likes is entire ball game than think again. It is not like that. The rules and regulations for doing social media marketing on various social platforms differ from platform to platform and are strict for the guidelines. You cannot take the risk while it`s about your client`s campaign, right?
- Over promotional activities
Just a good morning or good night message on the particular social platform might be teasing you as hell! The same applies while you throw so much promotional stuff a day without thinking even once. There should be constants in posting the promotional content. Scheduling may help you out with this. Do not post even twice on the daily basis until it is not needed. Plan a proper schedule and imitate your postings.